3. Be based on the education of new client, sincere letter is managed, raise client satisfaction to spend
mechanical to whole project industry, the mark of period of the market after entering is core market changes a service from the product. Joint-stock manufacturer and foreign capital agent brought concept of advanced Wu of service consciousness kimono to industry of Chinese project machinery, the satisfaction that improved a client is spent. The enterprise should hold to the client's paramount purpose, use advanced IT and database resource, undertake client relation manages. The enterprise needs resolution to give true client, differentiate through client fractionize and client value analysis client group undertake effective hold together, understand client requirement of change, raise client satisfaction to spend spend with faithfulness, necessary when strive for company value catenary to cooperate with, in order to promote the joint development of whole industry.
The enterprise should run sincere letter act according to for the first tenet, establish reasonable price, provide genuine service, win the reliance of the user, this is stabilize and hold together client group certain way. Project machinery company wants to establish corresponding after service system and after service pattern according to phase of oneself actual strength, development, management target and sale system. Generally speaking, perfect after service system should include after service network, technology to groom system, spare parts supplies evaluation of system, after service and incentive mechanism to wait. The service is strengthened to be on the foundation of after service system first strategic consciousness, increase the investment of after service, those who pay attention to target of different period after service is clear change, promote after service significant position of the branch, take after service innovation seriously. Ultimate goal is perfect service strategy, form stability, have development latent capacity, the each fractionize client that can expand ceaselessly through oral instruction or advertisement effect group.
4. Take employee quality seriously to groom
Talent resource is the main impetus that contemporary company grows, the technical personnel of high quality is the essential safeguard of competition ability of heart of nucleate of body of project machinery company.
The diversity that at present project machinery company adopts much breed, much series, much specification more develops the strategy, this generated higher demand to the amount of employee, quality. Accordingly, above all, the enterprise can strengthen the cooperation with of all kinds college, attract and tarry talent; Next, make reasonable talented person develop a program, want to value technical education on one hand, increase groom devoted, rise specialization level, pay attention to the promotion of integral quality on the other hand, invoke the spirit respecting property of employee, enhance the sense of responsibility of employee; The 3rd, groom pace of progress of technology of plan follow closely, outside noticing at the same time, language, computer, content sheds those who wait for relevant skill to accumulate with education, knowledge is permeated ceaselessly; The 4th, have standardization government, build relevant administrative system, from the figure that serves personnel, maintenance car of tool, service arrives archives of flow, technology, maintenance record and client archives want standardization.
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